For a planed excursion or an impulsive trip, find every current and future exhibition by city, date and theme.
Expos&City.com also offers exhibition reviews, written by our TeaM to let you know everything about new or famous artists, and help planning your next visit.
Alongside the main research function, other services are offered :
The "For the kids" page gathers together all the exhibitions where «Fun Expo» game books are available to keep children engaged. While being at the venue, children are invited to answer to questions and play games in relation to the theme of the exhibition. A fun and family way to discover art !
FOR TEENS, A RAIL DISCOUNT OFFER IS AVAILABLE TO ENCOURAGE THEM TO VISIT BIG CITIES. THEY WILL BE ABLE TO BOOK A ROUND TRIP WITH DISCOUNT WHEN BUYING A TICKET FOR AN EXHIBITION ON THE SAME DAY, TO THE SAME CITY.
"LIMITED TIME ONLY" SALES ARE AVAILABLE EVERY SUNDAY AND OFFER DISCOUNTS ON A RANGE OF EXHIBITIONS. SO VISITORS TO EXPOS&CITY.COM WILL COME BACK TO THE WEBSITE EVERY WEEK AND SEE NEW EXHIBITIONS THAT MAY BE OF INTERESTED ON THE "CURRENT EVENTS" PAGE.
merges two notions, referring to Art with the word «Expos» (a faster abbreviated way to say the french word "Expositions" . And «City», referring to the places the exhibitions are set.
The idea here is that it it impossible for someone to know about all current and future exhibitions in France. The monster with all his eyes is named "Curios" and is able to see all of them! He is the one who takes an inventory of them and post them to the website Expos&City.com.
is the visual identity of the website Expos&City.com. It's is a feature for all of the communication and advertising.
Why this colour ? Yellow is linked with knowledge and emotions - which art is able to evoke. It's the colour of the open-minded - To be open to the art-. It's a warm, stimulating colour, which invites/welcomes people to the website.
«Prenez rendez-vous avec la culture» / "Have a rendez-vous with culture". When you book a ticket, you are invited to choose a schedule and a date for your visit, this is the idea of a "Rendez-vous"! This slogan is enforced on the ticket with the sentence «You have a rendez-vous with -title of the exhibition- on -date- at -hour- at -name of the venue/gallery.» !
The campaign is set in 2 parts.
First, a teaser across two adverts (posters and ad magazine). Featuring the yellow and the sentence in black «All Art summarised in yellow». The poster simply presents the sentence on a yellow background, and the eyes of the monsters appear at the bottom. The second, shows a famous Mondrian painting where the original yellow and red is replaced by all yellow. These teasers, with only a motto, Mondrian's art or the eyes of Curios arouse curiosity and the urge to know more about them.
«All Art summarised in yellow» means that all the exhibitions are on the website Expos&City.com of which the yellow is its visual identity.
The motto is back on posters for the second part of the campaign. Beside a very famous piece of art, originally in yellow (e.g. Andy Warhol's banana). Where not originally in yellow, paintings are transformed! All the colours will be replaced by the Expos&City.com yellow («Deux spirales» by Alexander Calder, which is originally orange. «Girl with hair ribbon» by Roy Lichtenstein). These posters refer to the Art, but are also intriguing and make people to go to the website Expos&City.com, to find out more.
Two adverts are also published in specific magazines ; one for youngsters, where the monster Curios appears in 3D. This is more visual for kids/teens, adversing the «Fun Expo» game book . The other, targeted toward an older audience who are interested in Art, is published in art magazines.
The simple yellow square catches their attention, a quizis suggested. The answers are titles or references to famous pieces of art and/or artists («Bleu Klein», Malevitch «Carré blanc sur fond blanc», Magritte «Ceci n’est pas une pipe»).
During the second part of the campaign, interactive modules (which will give the website a "physical" presence) will be set in cultural areas (department stores…) on which we will be able to find out about current exhibitions and book tickets. (Home online tickets booked on the website, are to be printed on A4 paper in black and white). Besides these modules, hostess' will give out flyers with Post-it notebooks to promote the website. The Post-it notebooks will bear the slogan "Have a rendez-vous with culture" and is used to remind you of "the rendez-vous", here with Andy Warhol at the Grand Palais, Paris.
A monthly magazine «Expos&City Le Mag», will be available in kiosks and venues, featuring interviews, analysis's and agendas on current and future exhibitions.